Google Analytics Individual Qualification (IQ)

Here you have the best Google Google Analytics practice exam questions

You have 70 total questions across 14 pages (5 per page)
These questions were last updated on February 23, 2026
This site is not affiliated with or endorsed by Google.

Question 1 of 70

Auto-tagging is used to collect data from which kinds of traffic?

Website referral traffic

Search engine traffic other than Google

Social media traffic

AdWords Campaign traffic

Question 2 of 70

Which report indicates the last page users viewed before leaving your website?

All Pages report

Landing Pages report

Exit Pages report

Pages report

Question 3 of 70

What is a "secondary dimension" in Google Analytics?

A visualization that allows you to understand the impact of your data.

An additional widget you can add to a dashboard for more specific analysis.

An additional dimension you can add to a report for more specific analysis.

An additional metric you can add to a report for more specific analysis.

Question 4 of 70

Once you have deleted a view, you have a limited number of days to restore that view.

False

True

Question 5 of 70

Which report shows users who initiated sessions over 1-day, 7-day, 14-day, and 30-day periods?

Active Users report

Users Flow report

User Explorer report

Cohort Analysis report

About the Google Google Analytics Certification Exam

About the Exam

The Google Google Analytics (Google Analytics Individual Qualification (IQ)) validates your knowledge and skills. Passing demonstrates proficiency and can boost your career prospects in the field.

How to Prepare

Work through all 70 practice questions across 14 pages. Focus on understanding the reasoning behind each answer rather than memorizing responses to be ready for any variation on the real exam.

Why Practice Exams?

Practice exams help you familiarize yourself with the question format, manage your time, and reduce anxiety on the test day. Our Google Analytics questions are regularly updated to reflect the latest exam objectives.