Google AdWords Fundamentals

Here you have the best Google AdWords Fundamentals practice exam questions

You have 431 total questions to study from
Each page has 5 questions, making a total of 87 pages
You can navigate through the pages using the buttons at the bottom
This questions were last updated on January 5, 2026
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Question 1 of 431

Changing the match type of a group of keywords from broad to exact match will likely:

decrease impressions

increase impressions

increase Quality Score

decrease Quality Score

Correct Answer: A

Question 2 of 431

Susan added only these keywords to her ad group "wedding dress" [designer wedding dress], - [cheap wedding]. Which queries could potentially trigger her ads?

Wedding designer dress

Cheap wedding dress

Dress for wedding

Cheap wedding

Correct Answer: A

Question 3 of 431

The Keyword Tool is used to:

Find duplicate keywords in ad campaigns.

Determine if ads are showing for particular searches.

Determine exact competitor bids on keywords.

Find new keywords for ad campaigns.

Correct Answer: D

Question 4 of 431

A keyword with a very low click through rate (CTR) will usually receive:

Impressions only on the Google Search Network.

A low average cost-per-click (CPC) on Google search.

More impressions on the Google Display Network.

A low Quality Score on the Google Search Network.

Correct Answer: B

Question 5 of 431

Negative keywords can help advertisers target their ads to potential customers and increase:

Their campaigns' daily budget recommendations.

The click through rate (CTR) of their ads.

The amount of impressions served.

Number of relevant Display Network placements.

Correct Answer: B