Salesforce Certified Data Cloud Consultant Exam Questions

Question 6 of 149

Data Cloud consultant recently discovered that their identity resolution process is matching individuals that share email addresses or phone numbers, but are not actually the same individual.

What should the consultant do to address this issue?

A.

Modify the existing ruleset to use fewer matching rules, run the ruleset and review the updated results, then adjust as needed until the individuals are matching correctly.

B.

Create and run a new ruleset with stricter matching criteria, compare the two rulesets to review and verify the results, and then migrate to the new ruleset once approved.

C.

Create and run a new ruleset with fewer matching rules, compare the two rulesets to review and verify the results, and then migrate to the new ruleset once approved.

D.

Modify the existing ruleset with stricter matching criteria, run the ruleset and review the updated results, then adjust as needed until the individuals are matching correctly.

Question 7 of 149

Data Cloud receives a nightly file of all ecommerce transactions from the previous day. Several segments and activations depend upon calculated insights from the updated data in order to maintain accuracy in the customer's scheduled campaign messages.

What should the consultant do to ensure the ecommerce data is ready for use for each of the scheduled activations?

A.

Ensure the activations are set to Incremental Activation and automatically publish every hour.

B.

Use Flow to trigger a change data event on the ecommerce data to refresh calculated insights and segments before the activations are scheduled to run.

C.

Set a refresh schedule for the calculated insights to occur every hour.

D.

Ensure the segments are set to Rapid Publish and set to refresh every hour.

Question 8 of 149

A client wants to bring in loyalty data from a custom object in Salesforce CRM that contains a point balance for accrued hotel points and airline points within the same record. The client wants to split these point systems into two separate records for better tracking and processing.

What should a consultant recommend in this scenario?

A.

Use batch transforms to create a second data lake object.

B.

Create a junction object in Salesforce CRM and modify the ingestion strategy.

C.

Clone the data source object.

D.

Create a data kit from the data lake object and deploy it to the same Data Cloud org.

Question 9 of 149

Which operator should a consultant use to create a segment for a birthday campaign that is evaluated daily?

A.

Is Today

B.

Is Birthday

C.

Is Between

D.

Is Anniversary Of

Question 10 of 149

A new user of Data Cloud only needs to be able to review individual rows of ingested data and validate that it has been modeled successfully to its linked data model object. The user will also need to make changes if required.

What is the minimum permission set needed to accommodate this use case?

A.

Data Cloud for Marketing Specialist

B.

Data Cloud Admin

C.

Data Cloud for Marketing Data Aware Specialist

D.

Data Cloud User