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Certified Platform App Builder Exam - Question 106


The VP of Marketing wants to broadcast an e-mail to 10,000 contacts in Salesforce on a regular basis, but realizes Salesforce's mass e-mail functionality has a limitation on the number of e-mails that can be sent each day.

What action should the app builder take?

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Correct Answer: D

Salesforce's mass e-mail functionality has a daily limit on the number of e-mails that can be sent, which cannot be sustainably increased for regular use. Developing custom Apex code and Visualforce pages would be complex and time-consuming, and downloading contacts to a CSV file bypasses the integrated functionalities of Salesforce, causing potential issues in tracking and personalization. Evaluating products on AppExchange is a pragmatic approach since it allows the use of specialized tools designed for mass e-mail communications, which can often handle larger volumes and offer features that align well with marketing needs.

Discussion

4 comments
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Mims22Option: A
Mar 18, 2022

As per Salesforce: Under certain conditions, Salesforce Support may approve a TEMPORARY Mass Email limit increase. . Ask a System Administrator to open a Case with Salesforce Support. https://help.salesforce.com/s/articleView?id=000334696&type=1 So why couldn't it be A as well? Maybe because it is temporary and they need it on a regular basis?

Ma21Option: D
Jan 4, 2022

I agree D.

DonDemikOption: D
Aug 19, 2022

D. Salesforce can send 5,000 external email addresses / day

RangyaOption: A
Jul 21, 2024

Even with Appexchange products, email limits will still be the issue isn't it. So I suppoes A