Cloud Kicks is currently going through a fast-paced growth of its sales department. The Sales Director notices that new sales executives are investing time connecting with existing contacts who are not influential in furthering the business relationship.
Which two potential solutions can the Consultant recommend? (Choose two.)
To address the issue of sales executives spending time with non-influential contacts, implementing the Account Contact Role feature allows specifying the role each contact plays within an account, helping executives to focus on the right individuals. Adding a Lookup field to Contacts to indicate influential contacts creates a direct relationship between contacts and their level of influence, providing clarity on whom to engage with for business advancement. These solutions are effective in identifying and prioritizing influential contacts without the overhead and complexity that a multi-select picklist would introduce.
A, C in my opinion
Multi picklists require much upkeep whereas you can change the influencing contact easily with a lookup field on the contact to another contact.
Report on time spent per role would put pressure on balancing things out