The lead business analyst (BA) at Cloud Kicks is putting together user stories for the new sales process that will be implemented in Sales Cloud. The lead BA is advising junior BAs on how to construct a user story.
What should the lead BA tell the junior BAs to include in a user story?
A user story should generally include three main components: who the user is, what they want to achieve, and why they want to achieve it. This structure ensures that the story is centered on the user's perspective and needs, which is critical for developing user-focused solutions. Technical details and specific structures like V2MOM may be important in other contexts, but the primary function of a user story is to capture the user's requirements in a simple and user-centric manner.
Source: https://trailhead.salesforce.com/content/learn/modules/user-story-creation/learn-about-user-stories
Who should be doing what and why ? these questions should get answered in user story acceptance criteria.