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Certified Data Architect Exam - Question 9


Northern Trail Outfitters has implemented Salesforce for its sales associates nationwide. Senior management is concerned that the executive dashboards are not reliable for their real-time decision-making. On analysis, the team found the following issues with data entered in

Salesforce:

1. Information in certain records is incomplete.

2. Incorrect entry in certain fields causes records to be excluded in report filters.

3. Duplicate entries cause incorrect counts.

Which three steps should a data architect recommend to address the issues? (Choose three.)

Show Answer
Correct Answer: ACE

To address the issues with data quality and reliability in Salesforce, it is essential to first enrich and augment the data with complete and accurate information, which can be achieved by exploring third-party data providers. Implementing a data-quality dashboard would be crucial to actively monitor and correct incomplete or incorrect records. Additionally, leveraging Salesforce features such as validation rules can prevent the entry of incomplete and incorrect records, maintaining data integrity from the outset. These steps will collectively ensure the data in Salesforce is reliable for real-time decision-making and reporting.

Discussion

4 comments
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Maya_BOptions: ACE
Jun 4, 2024

A data warehouse is an interesting solution though the org that serves as source needs to have clean and consistent data. It is not the case here. As such, it leaves A, C and E.

danatcocOptions: ABE
Jan 31, 2024

ABE is the correct answer

lizbetteOptions: ABE
Apr 20, 2024

Poor question. ABE. D doesn't make sense because that's a lot of work for little gain. C doesn't make sense because there's an AppExchange app for Data Quality dashboards that should be used before designing your own. That leaves ABE, though honestly B isn't a great option either, since it involves a lot of work. However, I did see analytics as an advantage of data warehouse here: https://www.salesforce.com/products/crm-analytics/resources/enterprise-data-warehouse/

Nilesh_NandaOptions: ACE
May 7, 2024

ACE is correct answer