Northern Trails Outfitters wants subscribers in their Onboarding Journey to move along a unique path if they purchase within the first 10 days of registration. An hourly automation is run which updates the Entry Source data extension with a field indicating if the subscriber made a purchase during this time.
What should be confirmed to ensure Journey Builder directs the subscribers correctly?
To ensure Journey Builder directs the subscribers correctly, it is important that the Entry Source attributes, such as the field indicating if the subscriber made a purchase within the first 10 days, are available in Journey Settings. This allows the journey to access the most up-to-date data about each subscriber, ensuring accurate decision-making based on whether or not a purchase was made.
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Entry Source attributes availability: The hourly automation updates the Entry Source data extension with a field indicating if the subscriber made a purchase within the first 10 days. Therefore, it is crucial that these updated attributes are accessible within Journey Builder. Ensuring that Entry Source attributes are available in Journey Settings allows the journey to access and evaluate the most recent data about each subscriber, including their purchase status.