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Certified Marketing Cloud Consultant Exam - Question 96


Northern Trail Outfitters wants to send a Marketing Cloud email immediately after the email address on a Salesforce Contact record changes.

Without writing an APEX trigger, what should the consultant use to meet this requirement?

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Correct Answer: AB

To send a Marketing Cloud email immediately after the email address on a Salesforce Contact record changes without writing an APEX trigger, the best solution is to use Salesforce Triggered Send. Triggered sends allow you to create and send automated messages to Salesforce contacts, leads, or person accounts when specific object records, such as contacts, are updated.

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GeekyKidOption: A
Jun 5, 2024

"Use triggered email sends to create and send automated messages to Salesforce contacts, leads, or person accounts when object records are created or updated." Should be A.