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Certified Marketing Cloud Administrator Exam - Question 26


A Marketing Cloud admin wants to configure a new keyword for an upcoming SMS campaign. After entering the desired keyword CELEBRATE the admin notices the keyword is unavailable.

What issue could the admin be facing?

Show Answer
Correct Answer: B

If the keyword CELEBRATE is unavailable, it is likely because another business unit is already using it. Keywords created at the business unit level, whether parent or child, are only available to that specific business unit, meaning they cannot be reused across different business units.

Discussion

4 comments
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elad1980Option: B
Jan 14, 2024

NOTE Keywords created at a business unit level, whether parent or child, remain available only to that business unit.

SurSFMCOption: B
Apr 6, 2024

Keywords created at a business unit level, whether parent or child, remain available only to that business unit. https://help.salesforce.com/s/articleView?id=sf.mc_moc_managing_keywords_on_short_and_long_codes_in_your_mobileconnect_accounts.htm&type=5

kyashiiOption: C
Sep 8, 2023

C is correct.

kyashii
Sep 9, 2023

Correct; B

3ad3374Option: B
May 19, 2024

B is correct