Exam PEGAPCDC80V1 All QuestionsBrowse all questions from this exam
Question 52

MyCo, a mobile company, uses Pega Marketing, powered by Pega Customer Decision Hub, to display marketing offers to its customers on its website. The company would like to display more relevant offers to customers based on customer behavior. The following is the proposition hierarchy in the Next-Best-Action

Designer.

Both the groups are configured with a relevancy strategy and eligibility criteria.

The company would like to arbitrate across the offers in the two groups and select the best offer based on customer behavior.

As a Strategy Designer, what must you configure in order to meet this requirement?

    Correct Answer: A

    To display more relevant offers based on customer behavior and arbitrate across the offers in the two groups, you need to configure a prioritization strategy. The prioritization strategy is used to arbitrate across groups at the issue level, ensuring that the best offer is selected based on defined priorities and customer behavior.

Discussion
avkOption: A

Answer is A. Priortization strategy is used to arbitrate across groups at the issue level.