U+ Bank has configured Next-Best-Action designer to display marketing offers to its customers on the U+ Bank website.
The bank would like to display different offers to different customers based on relevancy and eligibility defined by the business. The Strategy Designer has decided to use the "Offer targeting using audiences and AI" method to implement this requirement.
Which three tasks need to be performed to implement this requirement? (Choose Three)
To implement the requirement of displaying different offers to different customers based on relevancy and eligibility defined by the business, three key tasks must be performed: configuring conditions for offer eligibility, configuring an audience, and configuring a prioritization strategy. Configuring conditions for offer eligibility ensures that only appropriate offers are considered for each customer. Configuring an audience allows the segmentation of customers into relevant groups based on predefined criteria. Configuring a prioritization strategy ensures that the most relevant offer is displayed to each customer based on their specific characteristics and behaviors. These tasks collectively ensure that the right offers are made to the right customers in a targeted and prioritized manner.
ABE ?
Thinking should be ABE
Sounds like ABE is the right answer.