A focus group is a form of which type of research?
A focus group is a form of which type of research?
A focus group is a form of qualitative research. This type of research focuses on gathering in-depth understanding of human behavior and the reasons that govern such behavior. The data collected from focus groups are usually in the form of themes or narratives rather than numerical data, making it qualitative in nature.
B is correct. A focus group is a form of qualitative research. The session results are usually analyzed and reported as themes and perspectives rather than numerical findings.
Is it right
Page 280. A focus group is a form of qualitative research.
It is correct.