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CIPP-A Exam - Question 33


SCENARIO – Please use the following to answer the next question:

Fitness For Everyone ("FFE") is a gym on Hong Kong Island that is affiliated with a network of gyms throughout Southeast Asia. When prospective members of the gym stop in, call in or submit an inquiry online, they are invited for a free trial session. At first, the gym asks prospective clients only for basic information: a full name, contact number, age and their Hong Kong ID number, so that FFE's senior trainer Kelvin can reach them to arrange their first appointment.

One day, a potential customer named Stephen took a tour of the gym with Kelvin and then decided to join FFE for six months. Kelvin pulled out a registration form and explained FFE's policies, placing a circle next to the part that read "FEE and affiliated third parties" may market new products and services using the contact information provided on the form to Stephen "for the duration of his membership." Stephen asked if he could opt-out of the marketing communications. Kelvin shrugged and said that it was a standard part of the contract and that most gyms have it, but that even so Kelvin's manager wanted the item circled on all forms. Stephen agreed, signed the registration form at the bottom of the page, and provided his credit card details for a monthly gym fee. He also exchanged instant messenger/cell details with Kelvin so that they could communicate about personal training sessions scheduled to start the following week.

After attending the gym consistently for six months, Stephen's employer transferred him to another part of the Island, so he did not renew his FFE membership.

One year later, Stephen started to receive numerous text messages each day from unknown numbers, most marketing gym or weight loss products.

Suspecting that FFE shared his information widely, he contacted his old FFE branch and asked reception if they still had his information on file. They did, but offered to delete it if he wished. He was told FFE's process to purge his information from all the affiliated systems might take 8 to 12 weeks. FFE also informed him that Kelvin was no longer employed by FFE and had recently started working for a competitor. FFE believed that Kelvin may have shared the mobile contact details of his clients with the new gym, and apologized for this inconvenience.

Which of the following FFE data retention policies would be permitted under Section 26 of the Personal Data (Privacy) Ordinance and Hong Kong Data Protection Principle 2 regarding accuracy and retention?

Show Answer
Correct Answer: C

Retaining an anonymous data set after account termination indicating dates of membership, age, and other statistical data, to be included in aggregate reports about gym membership trends, would comply with Section 26 of the Personal Data (Privacy) Ordinance and Hong Kong Data Protection Principle 2. This approach ensures that no personally identifiable information is kept longer than necessary and that the data retained does not compromise individuals' privacy while still serving the purpose of analyzing gym membership trends.

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BhimeshOption: C
Mar 26, 2024

DPP2 Accuracy and Duration of Retention DPP2 requires data users to take all practicable steps to ensure that personal data is accurate and is not keptlonger than is necessary for the fulfillment of the purpose for which the data is used. If you engage a dataprocessor for handling personal data of other persons, you should adopt contractual or other means to ensure thatthe data processor comply with the mentioned retention requirement. Section 26 of PDPO requires data users to take all practicable steps to erase personal data that is no longerrequired for the purpose for which the data is used, unless erasure is prohibited by law or is not in the publicinterest. Section 26 could be engaged when a data user fails to respond to a complaint or request from a datasubject for erasure of personal data. This situation attracts a heavier criminal gravity than just keeping the datalonger than is necessary under DPP2. Contravention of the requirement under section 26 is an offence,punishable by a fine of up to HK$10,000