Demand management involves which of the following undertakings?
Demand management involves which of the following undertakings?
Demand management involves understanding events and managing activities that could influence future demand. This includes forecasting, analyzing market trends, and adapting strategies to meet customer needs effectively. It is focused on balancing supply and demand by predicting customer behavior and preparing the operations accordingly.
Why not B?
Why cannot be A? as sales always take for granted capacity can be achieved.
It's because capacity planning is part of Supply-Side Activities. In Operations Planning and Control, the two parts, "Demand-Sides Activities" and "Supply-Side Activities," come together and then, capacity will be checked (in the RP, RCCP and CRP, long/mid/short term respectively)... but the question here is focused only on the Demand-Side Activities, and therefore "D" is the right answer. I hope I could clarify. Cheers!