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Question 279

Customer relationship management (CRM) provides the sales and customer service functions with:

    Correct Answer: B

    Customer relationship management (CRM) provides the sales and customer service functions with shipment history, promotional programs, and order status for specific products. This information allows sales and customer service teams to have insights into customer interactions and history, enabling them to enhance customer satisfaction and tailor their services to meet customer needs effectively.

Discussion
igrdOption: B

Shipment history, promotional programs, and order status for specific products are some of the data that can be accessed by the sales and customer service functions through customer relationship management (CRM). These data allow the sales and customer service functions to better understand customer needs, preferences, and behaviors, which can help them provide more personalized and effective service.

Rajiv8047Option: B

B. shipment history, promotional programs, and order status for specific products